Fossil: First to Combine Fashion and Value
In the mid 1980s, most designers failed to merge fashion with true value. It seemed like you could either buy stylish fashion or you gave up any sense of fashion and style in favor of value. Whatever you chose, you couldn’t have both.
That’s when Texas brothers Tom and Kosta Kartsotis came to the rescue. They founded the Fossil brand in 1984, becoming known first for their fashionable and functional wristwatches. Since their early years, the creative team at Fossil has always been committed to bringing you products that are fun, fashionable and made with quality. Fossil is good, practical style.
This guiding principle of combining fashion with value made the company phenomenally successful, and Fossil brand soon began to branch out into other areas of accessory fashion, including eyewear.
In its eyewear line, Fossil has created modern, clean lines in frames that will remind you of the vintage 1920s era. These frames are as far as they can be from outdated or boring; instead, they are crisp and trendy. As you would expect from any creative Fossil product, the eyewear is fashionable with good value.
The Fossil commitment to creativity is definitely apparent in its prescription eyewear line. You have access to rectangular, round and oval shapes in your frames. Fossil makes its frames available in titanium, metal or acetate, and you’ll find a variety of colors sure to flatter your face and fit your budget. Classic wire colors are black ruthenium, gunmetal, brown, Pewter Havana and demi-brown, and you’ll find full rim and semi-rim versions. The acetate frames combine combinations of traditional and contemporary colors, such as brown, satin teal, satin camel, violet, olive and sangria. Most of the eyewear collection is named after men and women – be sure to look for your name to see if it’s a match for you!
Fossil also knows about the comfort you need in eyewear. Many frames have spring hinges, and the temporal pieces are designed to help your eyewear stay in place.
The Fossil sunglasses are offered in a variety styles, and the lenses come in various materials and tints that have been well thought out for both eye protection and good looks. You’ll find the Fossil version of aviators, wayfarers, clubmasters and more, with saddle, single and double bridges. Fossil frames are offered to you in a variety of classic metal colors and plastics in solid colors such as black, navy, brown and blonde tortoise. Some of the lenses are polarized, and some are ombre-colored, and of course, you’ll see a variety of tint options.
Buy Fossil eyewear, and you’ll also be supporting their philanthropic organization, Fossil Unbound, which uses creative and innovative approaches to realizing the potential of underserved young people through education and career readiness. Still fashionable, definitely of value!